AR can effectively help you extend the values of your existing products. Your products can serve its primary purpose in the Physical World, and with AR as an add-on experience for your products. Different virtual elements can be integrated into your products giving different experiences. For example, AR effects can be embedded into the packaging of your product, giving a sneak peek preview of the product in 3 dimensional format even when the customer has not opened the packaging. AR can also extend the experience after the product has been used, with the combination of interactions and visual contents, the experience can become much more interesting and exciting. We can integrate a cloud system to manage the AR effects and control the contents that are being displayed. This can add dynamic factors to the overall effect letting the user experience something different everytime, and in turn extends the life cycle of the product. Activities can also be captured on the cloud giving you easy access to information for further enhancements.